Turn Me Up! is a non-profit organization "campaigning to give artists back the choice to release more dynamic records." There's nothing wrong with loud music, they say, but artists should have a choice - and many feel like more dynamic music will get lost in the (ipod?) shuffle.
Check out Matt Mayfield's video demonstrating the effect a loud, less dynamic aesthetic is having on the music:
Just something to think about; plus, music dynamics in the news.
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